Explore all the resources below if you plan on taking your SEM or SEO into your own hands.
Contact Austin if you prefer to hire a professional.
101 Guides
Moz's Beginner's Guide to SEO
This is one of the best beginner's SEO guidebooks on the web. Start here if you are totally new to SEO.
Google SEO Guide
Learn the basics of SEO. Keep up to date with changes to Google's best practices for SEO.
Indexing and Webmaster Tools
Google Search Console
Index your website in Google's search engine results pages, request removals, submit sitemaps, and much more.
Bing Webmaster Tools
Index your website in Bing's search engine results pages, request removals, submit sitemaps, and much more.
Crucial Directories
Google My Business
List your business or organization on the world's largest directory. This is a must for local SEO.
Bing Places
List your business or organization on Bing Places for Business. This is like Google My Business but has a much smaller audience.
Website & App Analytics
Google Analytics
Setup Universal Analytics or GA4 properties. Measure exactly how users interact with your website.
Tag Management
Google Tag Manager
Deploy tracking snippets across all of your web properties with the click of a mouse. Customize triggers to fire and track events on your terms.
Free Educational Resources
Grow With Google - Digital Marketing Courses
Take advantage of this website which aggregates dozens of free courses and certifications.
SEMrush Academy
Dive into their free academy or check out any of their various SEM and SEO tools. Many tools are free, but some require payment.
W3 Schools
Learn the basics of web development. Study HTML5, CSS, Javascript and more, for free. Additional paid certifications are offered.
Paid Educational Resources
MOZ Academy
Dive into their free academy or check out any of their various SEM and SEO tools. Many tools are free, but some require payment.